Ideal Imaging Photography: Don’t just think outside of the Box; GO outside of it

I’m very fortunate to be able to start this guest blog with a friendly hello to many of my existing local customers. 2014 was a truly amazing year during which I met so many wonderful families that I feel rewarded on a daily basis in my chosen career. Your support has been incredible and I would like to publicly thank you for putting your trust in me and my camera to provide you with lasting memories from your lifestyle photography shoots.

For those of you who I haven’t yet had the pleasure of meeting, a warm welcome to Ideal Imaging.  Based in Old Basing, Hampshire, I specialise in family lifestyle and newborn portraits, along with wedding photography. Despite being my bread and butter, photography is my passion. I love what I do and that is reflected in my excitement over each and every couple or family that I work with. In fact, in my spare time, I enjoy … more photography – this time in the form of landscape photography. I’m always learning and have recently returned from an unbelievably satisfying week of one-on-one instruction in Italy with one of the top landscape photographers.

I believe that my love of landscapes enhances my ability to spot a great shot in a lifestyle shoot and this is one of the reasons that I take my camera and my creativity outside of the traditional studio setting to bring out the best in people. Don’t get me wrong, studio photography has a place. But it is a very different scenario to a lifestyle shoot.  To put this in to context, imagine that a studio photo shoot is about spending two hours trying to get one ‘perfect shot’ whereas a lifestyle shoot is about spending two hours capturing lots of great, candid images of everyone thoroughly enjoying themselves and therefore at their very best and ‘just being’.

Ask yourself the question; what do you love to do as a family? I’d be willing to bet that it isn’t the former scenario described above.  I’m a parent too; I understand the pressures of creating that perfect photo. The constraints of both time and space in a studio setting simply do not lend themselves to you (the collective you) being yourselves. Worries about children ‘warming’ to the photographer, ‘performing’ for the camera and generally being on their best behaviour mean that this is not conducive to creating a relaxed collection of memories to look back on. This is why I don’t just think outside of the box with my photography, I go outside of it.

With my old-fashioned approach to customer service I spend time getting to know you before I take a single photograph.  I want you to feel inspired to break free from the accepted norms.  I’ll encourage you to wrap up warm on a crisp, frosty morning and head to the beach for an invigorating walk, or to think of the warmth of spring and imagine running through a dreamy bluebell wood. You might prefer to consider a late afternoon frolic in the sunshine with the family dog or to feel the rush of the wind kicking up the autumn leaves and the glorious autumnal colour palette that season delivers. Whatever the time of year, we can work with the weather to provide you with a collection of stunning portraits that come alive with the personalities of each individual featured in the shot.

We’re programmed from a very early age to ‘smile for the camera’. I can give you a guarantee that you will never hear me give that instruction during my time with you. Not because I like to capture the enigmatic Mona Lisa pose, but because it just isn’t necessary as you’ll be doing the things you love, all with the bonus of having an expert photographer on hand to facilitate and capture the enjoyment that comes naturally to your family.

With my local knowledge, I have immediate access to many beautiful locations including Tylney Hall in Rotherwick, The Elvetham Hotel in Hook and The Vyne in Sherborne St John. All of these locations are steeped in history and make a spectacular backdrop to your personal portfolio. But lifestyle photography is all about you and if you prefer another location, or even your own back garden, we can tailor the session to suit you.

Without the constraints of time or the fixed limitations of four walls, we’re able to include more of what you love, and who you love. Bring the whole family along. In the past year alone I’ve worked with groups of up to 18 people covering the entire family tree. From newborns to great grandparents and every member of the family in between; including the person who is usually nominated as the family photographer!

Whether you’re looking for a piece of wall art to display, a timeless album to showcase your entire shoot or mounted prints and digital images of the highest quality, my flair for design and creativity guides you through the experience seamlessly to create unique galleries to last a lifetime.

After the shoot, a lot of my clients choose to stay and play a while longer.  After all, they’re simply having fun with the family! For me, giving you a fantastic experience is only half the job done and I set to work on creating a professional slideshow.  This is usually within about a week or two, for your review in the comfort of your own home. No trekking off to another studio and feeling the pressure of a sales pitch. The photographs that we’ve created together will speak for themselves allowing you to make relaxed decisions about how you’d like to remember your time with me!  I firmly believe that your images should be presented at their very best so that you can cherish and adore them for years to come. I work very closely with a couple of leading labs to bring you the finest selection of products, all made from the highest quality materials that will last in your family for generations to come.

As a thank you to you for taking the time to understand a little bit more about my approach to lifestyle photography, I have a special offer for all NHM readers. It’s for a Spring time themed family lifestyle portraits session in the grounds of Tylney Hall Hotel. A summary of what’s included appears below but for all the information, FAQ’s and to secure your package please go to: http://wp.me/p4A8xE-3gd

I wish you all a very happy 2015 and hope to meet you in the coming months.

All the best,

Alistair Jones, Ideal Imaging

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